Officers were trained on how to enhance relations between the army and media
The Indian Institute of Mass Communication (IIMC) hosted the valedictory function for the media and communication course that was organised for 32 senior officers of the defence forces.
Due to the pandemic, this year's training programme was conducted entirely online. The Armed Forces have received training on media - from traditional to new-age - while also being introduced to modern communication strategies.
Apart from that, officers were also trained on how to enhance relations between the army and the media in today’s world.
“India needs to be aware of its neighbouring countries using psychological warfare as a strategy. We must learn to utilise the power of the media for the benefit of the country and its citizens.” These views were expressed by Major General (Retd.) Dhruv C Katoch at the function. Also present on the occasion were the director general of IIMC, Sanjay Dwivedi, principal spokesperson for the ministry of defence, A Bharat Bhushan Babu, dean (academics) of IIMC, Govind Singh and the course director of short courses, Rajesh Kumar.
Expressing his views as the chief guest, Katoch said that the media has an important role in dealing with anti-India forces. Therefore it is the responsibility of all of us to ensure that such forces do not misuse media against our country. He said that in the modern age of information and technology, the army needs to make the best use of social media, which has grown faster than we thought. If we cannot keep up with its pace, we will be left behind.
Katoch also said that the correct use of information is essential during any war. “We're discussing artificial intelligence and must engage with social media if we want to use it to enhance our power. While the media is an important pillar of the country's strength, we must use it in a disciplined manner,” he said, further adding that in today's world, where fake news and hate news are on the rise, everyone needs to be media literate.
Dwivedi said that as per the report of a survey conducted in 22 countries by Microsoft, iInternet users in India have to face the most fake news. According to the report, 64% of the Indian population faces exposure to fake news. This he said is a cause of concern, because the global figure is at 57%.
The programme was conducted by course coordinator, Vishnupriya Pandey. IIMC organises short term training courses on media and communication for the Armed Forces every year. These seminars are attended by officers ranging in rank from Captain to Brigadier.
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